Invitations

Printing Terms

Engraving is the most complicated, and most expensive, form of printing. First, the printers create an etched copper plate with the text of the invitation. They then use the plate as a stamp – pressing the paper from behind to create raised letter with corresponding indents on the reverse. Engraving is traditionally used for formal affairs with very large guest lists.

Embossing uses the same method as engraving but without ink. It is extremely elegant and works best with light color paper (because the shadows are what make the letters really pop visually).

Letterpress is also known as block printing. Plates of raised type or images are pressed onto paper to create a relief. Letterpressing is the oldest printing method and looks wonderful on thick cardstock.

Offset printing is also known as “flat” printing or “Lithography.” It is done with a rubber cylinder and ink. Offset printing is used for most colored brochures and many standard invitations.

Thermography is very popular because it imitates the engraved look at a fraction of the cost. The technique uses a resin and heat to create raised letters. The front looks the same as engraving but the back is smooth instead of indented. Becomes of the process, thermography can be done in many different colors and is still considered quite elegant